My former boss, Tony, had been reading the online reviews of his company on Glassdoor (an online site for employees to leave feedback on their employer). The reviews were not very flattering. Some of them were downright rude. They did not create a good impression for prospective recruits, Tony had decided, so he’d started adding some of his own:
‘Great learning environment.’
‘The switched-on management team actively encourage early responsibility.’ He wasn’t worried that his additions sounded more like something out of a marketing brochure than genuine reviews.
‘The staff are people you genuinely enjoy spending time with, whether socially or working late to a deadline.’
‘A non-hierarchical organisation.’
‘Good work-life balance.’ It was all the opposite of what the genuine reviews suggested.
‘Good leadership team.’
With his new entries, Tony managed to move ‘approve of the senior management team’ ratings up from 37% to 56%. He could always add more later, he thought to himself.
The fact is some people listen to feedback and learn from it; others only hear what they want to hear.
Note: photo from Bench Accounting on Unsplash